Who We Are?

InfyPlus Consulting is a leading strategic marketing firm specializing in data-driven growth strategies, brand development, and digital excellence. Unlike traditional agencies that focus solely on execution, we partner with businesses to create holistic marketing strategies that drive revenue, brand recognition, and customer engagement.

Our Story

Founder

Vaibhav Nigam

Founder -

InfyPlus Consulting

At InfyPlus Consulting, our journey began with a simple yet powerful belief – that marketing isn’t just about visibility, it’s about creating value-driven impact.

InfyPlus Consulting was founded by Vaibhav Nigam, a strategic marketing expert with over 18 years of global experience across the United Kingdom, India, and China. An MBA graduate from Hult International Business School, Shanghai (China), a graduate of Queen Margaret University, Edinburgh (Scotland), and certified in Advanced Digital Marketing from ISB Hyderabad, Vaibhav combined international expertise with deep market insight to create a brand that delivers more than just marketing—it delivers impact.

What began as a boutique consulting outfit has grown into a full-spectrum strategic marketing partner trusted by startups, SMEs, and established legacy brands. At InfyPlus, we go beyond surface-level campaigns. We help transform not just how brands are seen, but how they are remembered.

“At InfyPlus, marketing isn't just about visibility—it’s about value, vision, and velocity.”

But what truly sets us apart?

We don’t follow trends. We build strategies that move the needle, tell your brand story with soul, and connect with your audience where it matters most. From brand positioning to performance marketing, from GTM strategy to powerful storytelling – InfyPlus is where strategy meets execution, and creativity meets conversion.

Join us as we continue to redefine what marketing can do for businesses that dare to think differently.

Our Guiding Force

We are honoured to have Dr. Rakesh Arya as a guiding force and mentor to Vaibhav Nigam and the team at InfyPlus Consulting.

A renowned development strategist, Scientist of Scheduling, and transformational mentor, Dr. Arya brings with him over 4 decades of combined corporate and entrepreneurial experience. His holistic approach to growth — blending strategic discipline with spiritual wisdom — perfectly aligns with InfyPlus’s vision of delivering purpose-driven, high-impact marketing solutions.

As a mentor, Dr. Arya plays a pivotal role in shaping our leadership thinking, time management frameworks, and client engagement strategies. His deep insights into personal and professional transformation have not only empowered Vaibhav Nigam in his leadership journey but also inspired the InfyPlus team to strive for excellence with integrity, commitment, and clarity.

“Identify the Root Cause of Problem, but focus energy on Solutions”

With Dr. Arya’s continued guidance, InfyPlus is committed to building not just successful brands, but meaningful ones — brands that stand for innovation, human connection, and sustained impact.

Dr. Rakesh Arya

Dr. Rakesh Arya

Scientist of Scheduling

An Unconventional
Speaker & Mentor

Success Stories

Hotel Chain: Increased direct bookings by 40% through targeted digital campaigns.

D2C Brand: Achieved 3X ROI through a refined omnichannel marketing approach.

Tech Startup: Scaled from 100 to 5,000 customers in 6 months with a GTM strategy.

Salon Brand: Boosted customer retention by 30% and increased online bookings with targeted social media and CRM strategies.

Standalone Restaurant: Achieved 50% increase in footfall through localized digital marketing and influencer collaborations.

Logistics Company: Improved lead generation by 45% with a data-driven B2B marketing funnel and enhanced customer engagement.